Top 20 Best Face Creams For Women in India For Daily Use (2023)

best daily use face creams for women

Best Face Creams For Women in India For daily use: Our skin goes through a lot every day and hence, to keep it glowing and problem free, a good everyday use face cream is necessary. There are many benefits of using a face cream daily, which we will discuss later in the article, however, it is also crucial to know how to pick a suitable face cream, depending on the skin type and concern. For all of that, you need not to worry as, we are going to cover all of that along with the list of the best face creams in India from various reputed brands which women can include in their daily skin care routine.

Incorporating a daily face cream into your skincare routine offers an array of benefits that contribute to healthy, radiant skin. From hydration and nourishment to anti-aging effects and protection from the elements, these creams are an investment in your skin’s well-being.

Benefits of Using Face Creams Daily

In the journey of keeping skin healthy and radiant, incorporating a daily skincare routine is essential. Among the numerous products available, face creams stand out as a fundamental step after a face wash of course! These nourishing formulations offer multiple benefits that can transform your skin from dull to vibrant. Let’s check the remarkable advantages and benefits of using face creams daily.

1. Deep Hydration

One of the primary benefits of using face creams on daily basis is the deep hydration they provide. Having said that, these creams are designed to lock in moisture and prevent water loss from the skin’s surface. Nevertheless, this hydration is crucial for maintaining the skin’s natural barrier, preventing dryness, flakiness, and discomfort. This holds true even for oily skin.

2. Nourishment

You may have noticed that the different face creams for women are formulated with a blend of nourishing ingredients, such as vitamins, antioxidants, minerals, organics and essential oils. These nutrients replenish the skin’s vitality, promote cell regeneration, and combat environmental damage. In fact, regular application ensures your skin receives the nourishment it needs to look and feel its best.

3. Fighting Signs of Aging

Daily use of face creams for women can work wonders, especially in the fight against visible signs of aging. This is because, many face creams contain potent anti-aging ingredients like retinol, hyaluronic acid, niacinamides, ceramides and peptides. These ingredients can help reduce the appearance of fine lines, wrinkles, and age spots, giving your skin a more youthful and rejuvenated appearance. This is one of the main reasons, the women over 30 starts using anti-aging creams.

4. Even Skin Tone

Uneven skin tone, pigmentation, and dark spots can be distressing. This is something that is experienced by women of all age groups, even though the problems can be different. Face creams for women often contain ingredients like niacinamide and vitamin C, known for their ability to brighten the skin and reduce the appearance of dark spots. Even for teenagers, dark spots reduction face creams are formulated.

5. Protection from Environmental Stressors

Face creams act as a protective shield, safeguarding your skin from environmental stressors such as pollution, UV rays, and free radicals. In fact, these creams create a barrier that helps prevent damage and maintain your skin’s health and glow.

6. Skin Texture

Regular use of face creams or we should say daily use, can lead to a noticeable improvement in skin texture. These face creams made for women are loaded with ingredients that promote gentle exfoliation, resulting in smoother and softer skin. Moreover, they also minimize the appearance of pores, leaving your skin looking refined and polished. The anti-aging creams are formulated with retinol which helps to keep skin smoother.

7. Boosting Collagen Production

Collagen is the protein responsible for maintaining your skin’s firmness and elasticity. Furthermore, some face creams include ingredients that stimulate collagen production, leading to firmer and more youthful-looking skin over time. Many anti-aging face creams for women have collagen boosting ingredients.

8. Preventing Breakouts

Contrary to popular belief, face creams are not just for dry skin types. There are formulations designed for all skin types, including oily and acne-prone skin. In fact, these creams are often non-comedogenic and can help balance oil production, preventing breakouts while providing essential moisture.

9. Self-Care and Mindfulness

Applying face cream daily can be a soothing self-care ritual. The act of gently massaging the cream into your skin can be relaxing and promote a sense of mindfulness. Undeniably, this moment of care can have positive effects on your overall well-being.

10. Confidence Boost

As your skin improves with consistent use of face creams, you’ll likely experience a boost in confidence. Clear, radiant skin can make you feel more comfortable and self-assured in your own skin.

List of Top 20 Best Daily Use Face Creams For Women in India (2023)

  1. Just Herbs Skin Whitening Face Cream
  2. Mamaearth Vitamin C Day Cream
  3. Cetaphil Moisturizing Cream
  4. mCaffeine Day Cream For Women
  5. Olay Niacinamide Face Cream
  6. St.Botanica Argan Oil Day Cream
  7. WOW Skin Science Cream
  8. The Face Shop Rice & Ceramide Moisturizing Emulsion
  9. Biotique Vitamin C Correcting and Brightening Face Cream
  10. Lotus Herbals WhiteGlow Skin Whitening And Brightening Gel Face Cream
  11. Lakme Vitamin C+ Day Cream
  12. O3+ Radiant Day Cream
  13. L’Oréal Paris Glycolic Bright Day Cream
  14. The Moms Co. Natural Vitamin C Face Cream
  15. Olay Total Effects Day Cream
  16. Cetaphil Brightening Day Protection Cream
  17. Himalaya Clear Complexion Brightening Day Cream
  18. Bella Vita Organic Kumkumadi Day Face Cream
  19. The Moms Co. Natural Age Control Day Face Cream
  20. Dot & Key Pomegranate + Multi-Peptide Anti-Aging Cream

How to Choose a Good Face Cream For Women?

Now that you know that a good face cream is crucial, you must know what to look for while choosing a regular use cream for yourself. Undoubtably, picking the right face cream can seem like a daunting task. After all, your skin deserves the best care possible. Whether you’re a skincare novice or a seasoned skin care enthusiast, this guide will help you know the process of selecting a women’s face cream that aligns with your skin’s needs and goals.

Know Your Skin Type

Understanding your skin type is paramount in choosing an effective face cream. Is your skin oily, dry, combination, or sensitive? Tailoring your choice to your specific skin type ensures that the cream addresses your skin’s unique requirements.

Identify Your Concerns

Do you want to tackle aging, dryness, acne, or uneven skin tone? Pinpointing your specific skincare concerns will narrow down your options, as different face creams offer targeted solutions.

Ingredients List

Scan the ingredients list for skin care products for key elements like hyaluronic acid, retinol, vitamin C, and peptides. These ingredients can indicate the cream’s potential effectiveness in addressing your skincare concerns. While choosing face creams for women, this should be considered.

Avoid Harmful Ingredients

Stay away from the daily use face creams with harmful additives such as parabens, sulphates, mineral oil and artificial fragrances. Try to choose clean and natural formulations that promote skin health.

Consider SPF

If your daily routine doesn’t involve a separate sunscreen, choose a face cream with added SPF protection. Sunscreen in your face cream shields your skin from harmful UV rays. You may choose a non-sunscreen face cream for everyday use but always remember to layer a sunscreen over it.

Texture: Cream, Gel, or Lotion?

Select a texture that goes with your preference and skin type. Creams are rich and hydrating, gels are lightweight and suitable for oily skin, and lotions offer balanced hydration. For oily skin, go for light-weight formula and for dry skin hydrating and creamy moisturising formula is suited.

Test for Sensitivity: Patch Test

Before trying a new face cream, do a patch test on a small area of your skin to check for any adverse reactions or allergies. This holds true for the women with extremely sensitive skin. There are some ingredients that can break you out therefore this will be quite crucial.

Consult Reviews and Recommendations

Research online reviews from the online portals and seek recommendations from friends, family, or skincare professionals. All this can definitely offer valuable guidance in picking a good face cream for women out of the so many options.

Consider Brand Reputation

While choosing a daily use face cream, you must go for reputable skincare brands known for their commitment to quality and efficacy. Established brands often invest in research and development and in fact, go for brands which are organic and use organically procured ingredients. There are brands which are paraben, sulphates and cruelty free, such brands are good for choosing a cream for daily use.

Best Face Creams For Women in India

1. Just Herbs Skin Whitening Face Cream

just herbs cream for women

EEnriched with the illuminating properties of White Lotus & Saffron, this face cream offers a rejuvenating dose of nourishing vitamins. This can give a dewy radiance that captivates, all while safeguarding your skin with SPF 30+ against sun damage. It is one of the highly rated face cream for daily use for women with normal to dry skin.

Key Ingredients: Lotus and Saffron

Suitable For: Normal To Dry and Combination

Concerns Addresses: Brightening, Dullness Control and Hydration

Texture: Light weight yet hydrating

Presence of SPF: SPF 30+

Highlights: Paraben Free, Cruelty Free, Vegan, Silicon Free and 100% herbal

Price: 545 INR for 50g

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2. Mamaearth Vitamin C Day Cream

mamaearth face cream

Mamaearth’s Vitamin C Day Cream is crafted with Common Purslane, which is rich in antioxidants that combat the damaging impact of free radicals on your skin cells. Vitamin C, a potent antioxidant, counteracts oxidative stress caused by the sun, pollution, and free radicals. This Mamaearth face cream accelerates the skin’s natural rejuvenation process, unveiling a healthy glow. Furthermore, active Vitamin B3+ (Niacinamide) minimizes enlarged pores, evens skin tone, and fades acne marks. The light and non-greasy skin cream is yet another face cream for women with all skin types for daily use.

Key Ingredients: Vitamin C, Purslane and Niacinamide

Suitable For: All skin types

Concerns Addresses: Brightening, Dark spots reduction, Anti-aging

Texture: Light and non-greasy

Presence of SPF: SPF 20

Highlights: Dermatologically tested, Paraben free and organic

Price: 599 For 50g

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3. Cetaphil Moisturizing Face Cream

cetaphil face cream for women dry skin

This cream has an unparalleled hydration for dry skin as this opulent cream offers 24-hour intense hydration, replenishing moisture for a visibly smoother, softer, and healthier complexion. Made with the superior blend of emollients and humectants, it restores the skin’s natural moisture barrier. As this is ideal for very dry skin for daily use, the face cream leaves a soft, hydrated touch. Undoubtedly, this is a perfect choice for winters, however, this cream may not suit oily or combination skin types. Coming to the efficiency, many users have reported the diminishing of blemishes and dark spots., which is really good!

Key Ingredients: Niacinamide, Sweet Almond Oil, Glycerin, Provitamin B5

Suitable For: Dry to Normal and sensitive skin

Concerns Addresses: Dryness and itching skin

Texture: Very moisturising

Presence of SPF: No

Highlights: Dermatologist recommended, Hydrates for 48 hours, Fragrance free, paraben and sulphate free, Mineral oil free

Price: 465 INR for 80g (Tube Pack)

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4. mCaffeine Day Cream For Women

face cream for women daily use

The cream is made using the Green Tea blended with Caffeine which unveil plump and radiant skin while decreasing the dark spots. Furthermore, Hyaluronic Acid hydrates, and Vitamin C evens skin tone. The non greasy antioxidants laden moisturizer safeguards and nourishes your skin daily, bestowing a natural glow with consistent use. Its lightweight, non-sticky, water-resistant formula absorbs rapidly, leaving no white residue, this is why, it can be included in your daily moisturization routine.

Key Ingredients: Green Tea, Caffeine, Vitamin C, Hyaluronic Acid

Suitable For: All Skin Types

Concerns Addresses: Moisturization, Dark spots Reduction and sun protection

Texture: Non-greasy and light

Presence of SPF: SPF 30

Highlights: 24 hours Moisture Lock, SLS free, Paraben Free

Price: 399 INR for 50ml

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5. Olay Niacinamide Face Cream

niacinamide daily use face cream

With the power of niacinamide, this lightweight Olay face cream for women goes 10 layers deep, imparting clarity and uniformity to your skin from the very first use. Olay’s Niacinamide counters the 7 signs of uneven skin – from acne marks and dullness to enlarged pores and dryness. As it is enriched with 99% Pure Niacinamide, this luxurious cream offers exceptional hydration and a range of benefits for your skin.

Key Ingredients: Niacinamide

Suitable For: Dry to normal skin including combination skin

Concerns Addresses: Pores, dullness, marks, dark spots, uneven skin tone

Texture: Light yet hydrating

Presence of SPF: SPF 15 PA++

Highlights: 99% Pure Niacinamide, Phthalates free, mineral oil free and paraben free

Price: 899 INR for 50g

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6. St.Botanica Argan Oil Day Cream

face cream for daily use for women

One can experience nourished and moisturized skin with this Argan Oil Day Cream for women. As this is infused with precious skin-conditioning agents like Argan oil, Shea butter, Honey, and more, this day face cream provides comprehensive daytime skincare. Enriched with SPF 30 and PA+++, it shields your skin against UVA/UVB rays, safeguarding against tanning, sunburn, and photo-damage. Pomegranate, Calendula, and Watermelon extracts neutralize free radicals, born from UV rays and environmental pollution. This nourishing product preserves youthful, glowing skin. Free from mineral oil, phthalates, parabens, SLS/SLES, and harmful chemicals, this cream is cruelty-free and has not been tested on animals.

Key Ingredients: Argan oil, Shea butter, Extra Virgin Olive oil, Honey, Sweet Almond oil, Jojoba oil, and Avocado oil, Multivitamins, Hyaluronic acid, collagen and Hydrolysed silk proteins

Suitable For: All skin types Excluding very oily skin

Concerns Addresses: Anti-aging, brightening and uneven skin tone

Texture: Creamy and moisturizing

Presence of SPF: SPF 30

Highlights: Mineral Oil, Phthalate, Paraben, SLS/SLES Free and cruelty free

Price: 899 INR for 50g

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7. WOW Skin Science Face Cream

wow face cream for women everyday use

This daily use face cream has 10 premium, clinically proven bioactives, which makes it quite an exceptional product which tends provide moisturization and nourishment. While doing that it also works on the glow enhancement and damage repair.

Key Ingredients: Aloe Leaf Juice, Cocoa & Shea Butters, Hydrolyzed Collagen, Moroccan Argan Oil, Raw Honey, Extra Virgin Olive, Coconut Oils, Beetroot Extract, Vitamins B5, C & E

Suitable For: All skin types

Concerns Addresses: Brightening, Age Control, Uneven Skin Tone & Antipollution Protection

Texture: Creamy and moisturising

Presence of SPF: SPF 20

Highlights: Paraben and Mineral oil free, naturally derived ingredients

Price: 649 INR for 50ml

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8. The Face Shop Rice & Ceramide Moisturizing Emulsion

 for women for glowing skin

The emulsion is a rich formula made with ceramides, responsible for maintaining your skin barrier, while rice extract corrects skin texture by reducing the appearance of dark spots, freckles, and hyperpigmentation. Its lightweight formula makes it an ideal daytime moisturizer or women for daily use, that uncovers a radiant, brightened complexion.

Key Ingredients: Rice Extracts and vegetable Ceramides

Suitable For: Dry To normal skin

Concerns Addresses: Dryness

Texture: Light but very greasy and creamy

Presence of SPF: NO

Highlights: Dryness care

Price: 799 INR for 150ml

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9. Biotique Vitamin C Correcting and Brightening Face Cream

biotique face cream for glow

This advanced multi-benefit Biotique face cream for women, not only intensely hydrates but also corrects discolorations, clarifies skin tone and texture, revealing visibly brighter, healthier, and younger-looking skin. Furthermore, its lightweight, efficacious formulation is particularly effective for hyperpigmentation. The infusion of Vitamin C in this Ayurvedic face cream for ladies proves to be effective, while its lightness makes it perfect for daily use.

Key Ingredients: Vitamin C

Suitable For: All skin types but not for very oily skin

Concerns Addresses: Brightening, uneven skin tone

Texture: Creamy and moisturising

Presence of SPF: No

Highlights: 100% botanical extracts and vegan

Price: 250 INR for 50 g

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10. Lotus Herbals WhiteGlow Skin Whitening and Brightening Gel Face Cream

face cream for glow for women

With the SPF 25 PA+++, this everyday use face cream is your best mate against the harsh sun, ensuring you stay tan-free. Moreover, its oil free gel-cream base allows quick absorption, leaving you with supple, youthful skin that radiates brightness. Mulberry, saxifrage, and grape extracts work together to counteract skin darkening, yielding a beautiful texture. Furthermore, to increase the efficiency, its enriched with milk enzymes, that lightens skin tone visibly. The array of fruit extracts in this gel fairness cream contribute to smoother, brighter, and well-protected skin. It is one of the most used face creams for women for daily use, which is also quite affordable.

Key Ingredients: Mulberry, Saxifrage, and Grape Extracts

Suitable For: All Skin Types

Concerns Addresses: Skin brightening and dark spots

Texture: Light and gel like

Presence of SPF: SPF 25 PA+++

Highlights: Light and gel like formula

Price: 290 INR for 40g

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11. Lakme Vitamin C+ Day Cream

lakme face cream for women

This Lakme Day Cream is first-of-its-kind vitamin C Day cream, which boasts the power of Vitamin C, Vitamin E, and Shea Butter. Vitamin C, a powerful antioxidant, fortifies your skin barrier to combat aging, pollution, sun damage, and dullness. Vitamin E soothes and moisturizes, while Shea Butter locks in hydration. Lakme 9to5 VitC+ reduces skin dullness, promoting a healthy, radiant complexion. It’s more of a daily use face cream for teenagers.

Key Ingredients: Glycerin, shea Butter, Vitamin C

Suitable For: All skin types excluding very oily and acne prone skin

Concerns Addresses: Brightening

Texture: Light and creamy

Presence of SPF: Not mentioned

Highlights: None as such

Price: 329 INR for 50g

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12. O3+ Radiant Day Cream

daily use face cream for ladies

O3+ Day Cream is light-activated, multitasking formula that guards against UV damage while healing your dull skin. The inclusion of Niacinamide fosters keratin production, maintaining skin firmness. A natural compound, Bisabolol, contributes anti-aging effects, while Licorice lends a soothing touch. Use this face creams for women daily for glowing skin and impactful results.

Key Ingredients: Bisabol, Licorice and Niacinamide

Suitable For: All Skin Types

Concerns Addresses: Brightening and Anti-aging

Texture: Light and gel like

Presence of SPF: SPF 30

Highlights: Good for Oily skin

Price: 1050 INR for 50g

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13. L’Oréal Paris Glycolic Bright Day Cream

daily use fairness face cream

L’Oréal Paris Glycolic Bright Day Cream is infused with glycolic acid, which is considered as the smallest AHA and easy to penetrate the skin layers. In fact, this cream accelerates cell renewal, diminishing dark spots and dullness. On top of that, SPF 17 ensures protection against harmful UV rays, making it a comprehensive skincare choice that can be applied daily.

Key Ingredients: Glycolic Acid and Niacinamide

Suitable For: All skin types

Concerns Addresses: Brightens and Dark Spots Reduction

Texture: Creamy

Presence of SPF: SPF 17

Highlights: Dermatologically tested, sensitive skin appropriate

Price: 699 INR for 50ml

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14. The Moms Co. Natural Vitamin C Face Cream

evryday use face cream for dark spots

The Moms Co. Vitamin C Face Cream is packed with the power of pure Vitamin C & E, Ferulic Acid, and Canadian Willow Herb. Additionally, it rejuvenates and enriches your complexion. This lightweight cream is a reservoir of hydration, promoting collagen production and combating free radical damage. Soothe and control acne-causing bacteria with this remarkable day cream for ladies.

Key Ingredients: Vitamin C, Ferulic Acid, Willow Herb

Suitable For: All skin types

Concerns Addresses: Dark spots, Dullness

Texture: Creamy

Presence of SPF: No

Highlights: 84% vitamin C content, dermatologically tested

Price: 298 INR for 25g

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15. Olay Total Effects Day Cream For Women

olay face cream for ladies anti aging

This Olay face cream’s Vitamin B5 soothes and conditions the skin, while Vitamin B3 revitalizes cells and retains moisture. Presence of potent antioxidants Vitamin C, Vitamin E, and Green Tea in this daily use face cream for dry skin protect and prevent skin sagging and aging.

Key Ingredients: Vitamin B5, Niacinamide, Green Tea

Suitable For: Dry to Normal Skin

Concerns Addresses: Anti-Aging

Texture: Creamy

Presence of SPF: SPF 15

Highlights: daily Use cream for women

Price: 899 INR for 50g

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16. Cetaphil Brightening Day Protection Cream

face cream for glow and fairness dry skin

By using this face cream on daily basis, women can experience even skin tone and reduced dark spots. Cetaphil Brightening Day Face Cream has Sea Daffodil and Niacinamide which work in tandem to achieve fabulous effects in even toning the skin. SPF 15 safeguards against sun damage, preventing further dark spots. On top of that, it’s a dermatologist developed and clinically tested formula which makes this an ideal face cream for women with dry and sensitive skin.

Key Ingredients: Niacinamide, Sea Daffodil

Suitable For: Normal to Dry skin

Concerns Addresses: Skin Brightening

Texture: Creamy

Presence of SPF: SPF 15

Highlights: Dermatologist Developed & Clinically Tested for Sensitive Skin

Price: 1080 INR for 50g

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17. Himalaya Clear Complexion Brightening Day Cream

himalaya face cream for fairness

One can get radiant and brighter skin tone using Himalaya Clear Complexion Brightening Day Cream. The very affordable and easy to get product is designed to hydrate, lighten skin tone, and enhance your complexion, this light and non-greasy cream is formulated with herbal extracts and cinnabloc. While the cream addresses dryness, it also restores your skin’s vitality.

Key Ingredients: Licorice and White dammer

Suitable For: All Skin types

Concerns Addresses: Hydration and skin brightening

Texture: Creamy

Presence of SPF: None

Highlights: Affordable and non-greasy

Price: 270 INR for 50g

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18. Bella Vita Organic Kumkumadi Day Face Cream

ayurvedic daily use face cream

Bella Vita Organic Kumkumadi face cream is enriched with a blend of safe and natural ingredients, infuses your skin with hydration and revitalization. Achieve a renewed, youthful glow that leaves a lasting impression. It’s an excellent ayurvedic daily use face cream for women with very dry skin.

Key Ingredients: Kumkumadi oil, saffron, turmeric

Suitable For: Normal to dry skin

Concerns Addresses: Dryness, dullness, roughness

Texture: Creamy

Presence of SPF: None

Highlights: SLS, Paraben and Cruelty Free

Price: 549 INR for 50g

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19. The Moms Co. Natural Age Control Day Face Cream

face cream for wrinkles daily use

You can renew your skin with this The Moms Co. Day Face Cream, which is enriched with Bakuchiol (a natural alternative to retinol), Hyaluronic Acid, Green Tea Extract, and Sea Buckthorn Oil. Furthermore, it combats early signs of aging, shields against pollution and UV-A damage, and boosts elasticity.

Key Ingredients: Bakuchiol, Hyaluronic Acid, Green Tea and SeaBuckthorn Oil

Suitable For: All skin types except very oily

Concerns Addresses: Anti-aging, dullness,

Texture: Creamy

Presence of SPF: None

Highlights: Organic and good for moms

Price: 699 INR for 50g

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20. Dot & Key Pomegranate + Multi-Peptide Anti-Aging Cream

face cream for daily application

It’s an age-defying daily moisturizer for women with SPF 30 for sun protection. As it is powered by multi-peptides, it also claims to boost collagen to smoothen the wrinkles & fine lines for firmer skin. Loaded with the goodness of pomegranate, the face cream is sure to boost the skin’s radiance overtime.

Key Ingredients: Pomegranate, Multi-peptides, Vitamin E, Ceramides

Suitable For: Normal To Dry skin

Concerns Addresses: Anti-aging, dullness, Lines

Texture: Creamy

Presence of SPF: SPF 30

Highlights: Non comedogenic

Price: 599 INR for 60ml

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FAQs: Face Creams for Women

Can I use face cream if I have sensitive skin?

Yes, there are face creams specifically formulated for sensitive skin. Look for hypoallergenic and fragrance-free options.

Which is the best time to use a face cream?

The best time is after cleansing and toning your skin, ideally in the morning and evening.

Can I wear makeup over my face cream?

Absolutely! You can. Before that you must allow the cream to absorb for a few minutes before applying makeup for a smooth finish.

How long will it take to see results from my face cream?

Results vary therefore, you have to be patient till the time the cream is not reacting adversely.

Is it necessary to use a face cream if I have oily skin?

Yes, even oily skin needs hydration. Choose lightweight, oil-free face cream formulated for your skin type.

Can I use a face cream for both day and night?

While some face creams are suitable for both day and night use, you may want to choose a richer formula for night time hydration.

Can I use different face creams for different seasons?

Yes, you can adapt your face cream based on seasonal changes. For example, you might use a richer cream in winter and a lighter one in summer.

Are expensive face creams always better?

Not necessarily. While price can reflect quality to some extent, it’s important to focus on ingredients and suitability for your skin type and concerns.

About Niesha

Hi, I am Niesha. A beauty blogger, who's been in Blogging world for the past 9 years and started my first blog Indianbeautyforever.com which is an Indian makeup and beauty blog while Tips and Beauty.com is mostly dedicated to natural ways and treatments to achieve good skin, hair and health. :) Allow me 2-3 days to reply to your mails or comments. xoxo